Corporate Sustainability Revealed
- Karamray Mursel
- Jul 14
- 2 min read
Updated: Aug 7
A Paradigm Shift from the Business as Usual Approach
“People who take on such route of that a business has a social responsibility eliminating discrimination, avoiding pollution and whatever catchword it may be, are all modern-day crop reform where all, as mentioned before, triggered by a certain event. How can a business have responsibilities, when its essence is nothing but a separate entity? Only people have responsibility, (Friedman, 1970).”
It is time to challenge such notion by shifting our paradigm into a new way of thinking about corporate sustainability development, and management. Because, employees perform at their best when they fully understand the decisions that impact them, why those decisions were made, and how their contributions drive meaningful change. When employees align with the purpose behind an organization’s actions rather than simply evaluating them as good or bad, it fosters social sustainability, enhancing the company’s reputation, economic benefits, and overall success.
To be an effective manager, one must possess key traits that drive organizational success, including applying common sense consistently, fostering creativity, and embracing strategic thinking.
The ability to formulate abstract concepts fuels progress, while analyzing complexity becomes second nature in daily operations. This locus of control, or "conceptual skills," should be ingrained within the organization to transform success from a mere aspiration into a tangible and achievable goal.
To engage in a new way of thinking and sustainably attain the latter, we welcome you to a one-of-a-kind course, Fundamental Strategies, for Corporate Sustainability Development and Management.
Be ready to be equipped with the necessary tools to approach sustainability with the right mindset. This course is intentionally designed to be intensive and impactful while aiming at not only changing your perspective but also enhancing your personal growth and contributing to your organization's success; a golden opportunity to prepare yourself and your organization for a brighter future. Join us for a unique educational experience.
